Gerber, the leader in early childhood nutrition for almost 100 years, has officially opened the call for entries for this year’s Gerber Photo Search. For the first time ever, Gerber invites parents to share their own childhood photos as a throwback to their Gerber Baby days, along with photos of their little ones. For the program’s 13-year anniversary, Gerber will make a matching monetary donation of the winning baby’s cash prize to support March of Dimes’ maternal and infant health programs, which protect the health of families today and for generations to come.